Marketing Your Practice - Attorney Advertising, Business Development and Ethics

Marketing Photo

The key to business development is marketing.  Law Practice Management programs provide information on using Facebook, Twitter and social media to market your practice. Get information on the ins and outs of internet marketing—not just having a website—but using the web in a variety of ways to generate business legally and ethically.  Download programs on cutting-edge topics including the Legal Implications of Social Networking, Twittering, Linking, Posting & Friending, Search Engine Optimization and Building a Strong Web Presence and Marketing on a Shoestring.  


What You Need to Know about Attorney Advertising and Marketing

The New York Rules of Professional Conduct- Part 1200 
Promulgated as joint rules of the Appellate Division of the Supreme Court. They supersede the former Part 1200 (Disciplinary Rules of the Code of Professional responsibility).
Rule 7.1 addresses Attorney Advertising.

Ethics Opinions and Links of Interest 

NYSBA Ethics Opinions
New York Rules of Professional Conduct

Legal Links of Interest

The Authority for Legal Marketing

Attorney Websites for Solo and Small Firms

Attorney Web Sites: Ethical Issues are Only the Beginning: Non-Traditional Advertising on the Internet

Excerpt from Materials and Cases on Law Practice Management


On-Demand Programs on Marketing, Business Development, Attorney Advertising and Ethics

2017 Marketing Conference for Solo Practitioners | 7.0 MCLE Credits 
Client Service, Emerging Technology, Ethics and the Delivery of Legal Services - Developing Your Strategic Practice Growth Plan  

2016 Marketing Conference for Small Law Firms | 7.0 MCLE Credits including 3.0 Ethics 
Using technology and the internet to turbo-charge your business development success

2015 March Marketing Conference
 
| 5.0 MCLE Credits including 2.5 Ethics 
Panelists will share advice on attorney websites, public relations, LinkedIn marketing, targeted prospecting and social media. Panelists will also explore the limitations placed on lawyers by ethics rules. 

2014 March Marketing Conference | Marketing and Business Practices to Grow Your Firm
6.5 MCLE Credits | 3.0 ethics, 2.5 law practice management, 1.0 skills

Marketing and Business Development 101 for Small and Medium-Sized 
4.5 MCLE Credits | 2.5 ethics, 2.0 law practice management 

Marketing on a Shoestring | 4.0 MCLE Credits

Internet Marketing for Law Firms 
Learn the secrets of Internet Marketing—not just having a website—but using the Web in a variety of ways to generate business legally and ethically. 

Twittering, Linking, Posting & Friending- Legal Implications of Social Networking 
Learn the basics of popular social networking tools - how to participate in social networks and explore the possibilities and pitfalls of using: LinkedIn; Facebook; Twitter; Blogs; YouTube and other Internet technologies. 

How to Help Potential Clients Find You on the Web-Search Engine Optimization 
Learn to build a strong web presence yourself or how you can find someone to do it for you.




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To view the full list of Law Practice Management Programs for members, click here.