NYSBA Members $150 | Non-Members $250
Program fee includes continental breakfast and luncheon.
Marketing and Business Development Practices to Grow Your Firm
Sponsored by the Law Practice Management Committee and the Committee on Continuing Legal Education
6.5 MCLE Credits
(3.0 ethics, 2.5 law practice management, 1.0 skills)
Attend this program and learn how to attract clients and develop business. Seasoned faculty will provide practical ideas you can implement right away. Panelists will share advice on attorney websites, use of videos on the web, LinkedIn, Twitter, and other social media.
Panelists will also explore the limitations placed on lawyers by the ethics rules. Leading authorities on legal ethics will discuss the New York Rules of Professional Conduct, case law, and ethics opinions governing the marketing of legal services by lawyers.
Reasons to Attend
•Learn how to develop an effective marketing and business development strategy
•Learn about the scope of permissible advertising and ethical considerations
Get answers to these questions and many more …
•How do you best invest your marketing dollars?
•What are the best ways to develop an effective marketing strategy??
•What types of postings or communications on social networking sites might qualify as attorney “advertising”?
•What are the restrictions and rules governing direct contact with prospective clients?
•What are the restrictions on advertising specializations and fields of practice?
•What are the legal ethics issues surrounding advertising on free online sites?