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Event Details

Marketing for Solo Practitioners 2017- Live & Webcast

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Friday, March 03, 2017
9:00 AM - 4:30 PM Eastern Standard Time


 2017 Marketing for Solo Practitioners
Client Service, Emerging Technology, Ethics and the Delivery of Legal Services - Developing Your Strategic Practice Growth Plan

CLE Program and Live Webcast
Friday, March 3, 2017 | 9:00 a.m. – 4:30 p.m.
5.0 MCLE Credits | 3.0 Ethics | 2.0 LPM

New York Society of Security Analysts
1540 Broadway | Suite 1010 | NYC

Special NYSBA Member Pricing 
$195 NYSBA Members | $295 Non-Members

The 2017 Marketing Conference for Solo Practitioners is built around the assumption that as a busy lawyer tasked with doing client work plus administrative tasks, there is sometimes not enough time for new business development and setting up a marketing plan. Attend this program and understand how to set up an effective marketing and business development strategy. You will learn what marketing options are available so that you can create a plan that works for you.

You will learn best practices for the traditional tools of client service, networking, public relations and content creation plus an overview of Internet opportunities for practice growth.
Get answers to these questions and much more.....
> How can I differentiate my firm on the basis of client service?
> Why should I make time to participate in in-person networking activities?
> Why do I constantly have to be creating content for my website and other 
   online venues?
> How do I get visibility in my local community?
> How can my website bring in business?
> Do I belong on AVVO or LegalZoom?
> Can I use LinkedIn if I don’t want any clients in California?
> Can I target specific prospect groups without violating the NYS Rules of
        Professional Conduct?
These and other current issues will be addressed in this exciting program. And, you will have a chance to ask your own questions.
In addition, our Keynote Speaker, Chad Burton, Esq., CEO of CuroLegal, a well-known legal futurist and founder of the multistate virtual firm, Burton Law, LLC will discuss the new realities impacting the legal industry and explain how he used technology to take advantage of these trends in creating his firm.
Each registrant will receive a copy of the NYSBA publication on Marketing: Grow Your Practice: Legal Marketing and Business Development Strategies ($65 Value).
This program includes a total of 5.0 MCLE credits: 3.0 in ethics and 2.0 credits in law practice management. This program also includes a continental breakfast and lunch. If you are unable to attend in person, this program will also be recorded and streamed as a live webcast.
Click Here to view the Program Agenda.
Click Here to view the Program Brochure.

Planning Chairs
Carol Schiro Greenwald, Ph.D. | CSG Marketing Partners
Nancy B. Schess, Esq. | Kelin Zelman Rothermel Jacobs & Schess LLP

Program Speakers
Carol Schiro Greenwald, Ph.D. | CSG Marketing Partners
Nancy B. Schess, Esq. | Kelin Zelman Rothermel Jacobs & Schess LLP
Chad Burton, Esq. | CuroLegal
Marcia Golden | DJD/Golden
Keith Emmer | Startegix LLC
Mitch Tobol | CGT Marketing
Sally Robertson, Esq. | LegalZoom
Allison C. Shields, Esq. | Legal Ease Consulting, Inc.
Dan Lear, Esq. | Avvo
Philip Touitou, Esq. | Hinshaw & Culbertson

Click Here to learn more about the program speakers.

Follow NYSBA CLE and LPM on Twitter!

Live tweet with us on March 3rd using #nysbaMarketing

If you have questions about this event, please contact Katherine Suchocki, Director, Law Practice Management at ksuchocki@nysba.org.
To register by phone, please call 1-800-582-2452. 

Reg: 8:30 a.m. Program: 9:00 a.m. - 5:00 p.m.
This course has been approved for all attorneys. IMPORTANT NOTICE--PARTIAL CREDIT FOR PROGRAM SEGMENTS NOT ALLOWED: Under the New York State Continuing Legal Education Board Regulations and Guidelines, attendees at CLE programs cannot get MCLE credit for a program segment (typically, a lecture or panel, of which there are usually several in a program) unless they are present for the entire segment. Those who arrive late, depart early, or are absent for any portion of the segment WILL NOT receive credit for that program segment.
New York Society of Security Analysts
1540 Broadway
New York, NY 10036
Online Registration has closed, to register please contact the Member Resource Center at 1-800-582-2452