December 4, 2018
Willkie Farr & Gallagher LLP
787 Seventh Avenue
New York, NY 10019-6099
6:00 pm – 7:30 pm
1.5 NY MCLE credits
If a trademark owner secures a commitment from a competitor not to purchase advertisements on online search engines that target consumers searching for the owner’s trademarks, can that violate the antitrust laws? Late last year, an FTC Administrative Law Judge held that a series of agreements between 1-800-Contacts and rival online contact lens sellers that restricted the competitors from purchasing advertising on search engine results pages for trademarks owned by 1-800-Contacts violated the antitrust laws. The decision is now on appeal. This panel will explore the legal, economic, and policy implications raised by the FTC’s case, and how it could affect the enforcement of trademarks in the online marketplace.
Ted Davis, Kilpatrick Townsend & Stockton LLP
Sean Durkin, CRA
Scott Hemphill, New York University School of Law
Jonathan Lutinski, American Express
Eric Stock, Gibson Dunn & Crutcher LLP
Co-sponsored by the Intellectual Property Section, Antitrust Section and The New York Bar Foundation.
Registration details will be available shortly. For more information please contact Tiffany Bardwell at firstname.lastname@example.org